Social Media Marketing: A Strategic Approach 2023 Paperback 9780357516188
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Product details
| Management number | 23448466 | Release Date | 2025/11/18 | List Price | $28.80 | Model Number | 23448466 | ||
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Good Condition. Cover has many indentions on cover. Text Body is in very good condition. 344 pages, thru Cengage Learning, 8.5 x 10.75 x .5 inches, ISBN 10: 0357516184 Synopsis: "This textbook outlines a framework for social media marketing campaigns. Chapters cover audience analysis, platform selection, content creation, paid advertising, analytics, and crisis management. Case studies include brands like Starbucks and Nike. Tools discussed include Facebook Ads Manager, Google Analytics, and Hootsuite. Ethical issues address privacy, influencer partnerships, and algorithm bias." Genre: Marketing Textbook 64-11-07-25-4180
| Category | Books > Reference Books > Educational & Instructional Books |
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| Size | N/A |
| Brand | Cengage Learning |
| Condition | Good |
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Educational & Instructional Books
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